FIFA 13 sold 1.23 million units within 48 hours of release, making it the biggest video game launch of 2012. For the build-up we created outdoor creative, exclusive day of release cover wraps and press advertising.
In the past few years we have worked on many of EA Sports key titles including FIFA 11 & 12, Tiger Woods PGA Tour, SSX, FIFA Street, Fight Night Champion and more..
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FIFA 13,
FIFA STREET,
EURO 2012